Sunday, October 17, 2021

Nintendo Love Tester ad sign (ca 1969)

In today's post we will take a look at a very special item in my collection: a sign used to promote the Nintendo Love Tester (ラブテスター) from 1969.

I do not know if this was an official item produced by Nintendo, but given the build quality and the unique feature it has (more on that below), I am assuming it is. It must be very rare, as this is the only one I have ever seen. If there were more, and there probably were, they probably have disappeared in the sands of time by now.

The Love Tester was a novelty item conceived by Gunpei Yokoi for Nintendo. It used simple electronics to provide a 'love score' to a couple holding hands.

The Love Tester was a considerabel success, helped by marketing material like the flyer above and this particular sign, that was likely placed in a shop or departement store to attract sales.

The sign measures around 35 centimeters wide, 40 centimeters high and 12 centimeters deep. It is lighted from inside, using a 110 volt fluorescent light.

At the top it gives the product name in both English and Japanese.